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Motorola / Motoblur
Oct 2009
Cross Track Projection
Telecoms
Network Pack on 35 screens, 20 seconds in a 120 second loop, 2 weeks
Having been fairly quiet on the media front recently, the objective of Motorola's latest campaign was to showcase the launch of a new phone - the Dext.
Motorola wanted to show the various capabilities of the phone and decided XTP would be the ideal medium to communicate their message.