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Campaign details

  • Brand

  • Orion Publishers / Heart shaped box

  • Start date

  • May 2008

  • End date

  • May 2008

  • Format

  • Digital Escalator Panel

  • Category

  • Entertainment & Media

  • Description

  • Networrk Pack across 1 station, 10 seconds out of 90 second loop, 2 weeks.

  • Overview

  • After their previous success, Orion booked their fourth book launch campaign on the DEPs using a single file execution to convey a message and set the tone of the book.