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Campaign details

  • Brand

  • KFC / Finger Lickin' Good

  • Start date

  • Apr 2008

  • End date

  • May 2008

  • Format

  • Digital Escalator Panel

  • Category

  • Food

  • Description

  • Consumer pack across 6 stations, 10 seconds across a 90 second loop, 2 weeks

  • Overview

  • There were a few different versions of a single file creative which ran across all screens promoting popcorn chicken. The animated press art work showcased more of a focus on the finger prints and revealed the image across time, leading to the end frame.