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Campaign details

  • Brand

  • Innovation Norway / Innovation Norway

  • Start date

  • Oct 2007

  • End date

  • Nov 2007

  • Format

  • Digital Escalator Panel

  • Category

  • Travel & Transport

  • Description

  • Entertainer Pack across 9 stations, 10 seconds across a 90 second loop 2 weeks

  • Overview

  • Innovation Norway needed to encourage London to search out for the Northern Lights and travel to Norway - they needed a visual medium to bring this to life